Sell With Us
We're recruiting dealers, resellers and equipment distributors to carry the TorqueLane Auto range of automotive shop equipment. If workshops already trust you, we'd like to talk.
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Who we look for
Tool & equipment distributors
You already deliver to garages and want a dedicated lifting and tyre-service line.
Tyre wholesalers
Your customers mount and balance every day — changers and balancers sit naturally beside your stock.
Online equipment retailers
You run a store with real product pages and want data you can publish with confidence.
Regional garage suppliers
You know the workshops in your area by name and can advise on bay layout and fit.
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What dealers get
- 01
A written agreement
Pricing tiers, ordering rules and any territory terms in one document you can hold us to.
- 02
Data sheets per model
Specifications exactly as the manufacturer states them, ready to quote without rewording.
- 03
Listing kit
Product imagery and structured descriptions for showroom sheets and online stores.
- 04
A named contact
One person on our side who answers order, stock and after-sales questions.
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Indicative dealer terms
This sheet shows the shape of a typical agreement. Every value below is placeholder copy for illustration and will be replaced by the figures in your own signed agreement.
- Opening order
- PLACEHOLDER[minimum to be confirmed]
- Dealer margin band
- PLACEHOLDER[XX–XX% off list]
- Payment terms
- PLACEHOLDER[Net XX days after approval]
- Lead time
- PLACEHOLDER[X–X working days from order]
- Freight
- PLACEHOLDER[free above order value TBC]
- Territory
- Discussed per dealer; written into the agreement if granted.
- Demo units
- PLACEHOLDER[programme under review]
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Apply by email
No portal, no forms that vanish. One email to the sales desk with the details below starts the conversation.
- Business
- Trading name, website and registered location.
- Coverage
- Regions or countries you currently sell into.
- Channels
- Showroom, online store, field sales — whichever apply.
- Categories
- Car lifts, Jacks, Tyre changers, Wheel balancers, Workshop support — pick any.
- Current lines
- Other equipment brands you already carry, if any.
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Dealer FAQ
Who can apply to become a TorqueLane Auto dealer?
Businesses that already sell to or work inside workshops — tool distributors, garage equipment resellers, tyre wholesalers and established online retailers of shop equipment. Tell us what you sell today and where, and we will tell you honestly whether the fit is right.
Is there a minimum opening order?
Opening order levels are still being finalised. Any figure we share during onboarding is a draft until it appears in a signed dealer agreement.
Do dealers get exclusive territories?
We discuss territory on a case-by-case basis. We would rather have a few committed partners per region than an overlapping crowd competing on price alone.
Where do product specifications come from?
Every specification shown to dealers is taken from the manufacturer data sheet for that exact model. We do not round up, restate or invent ratings, and we ask dealers to quote the data sheet rather than paraphrase it.
Can I sell online as well as from a showroom?
Yes. Online, showroom and van-sales dealers are all welcome. We will share listing guidance so product information stays consistent wherever a customer sees it.
How do I start the conversation?
Email sales@torquelaneauto.com with your business name, the regions you cover and the equipment categories you are interested in. A real person reads every application.